PR & Communications Associate
PacketSled is the network analytics platform of choice for security experts, bringing together business context, AI, entity enrichment and detection with network visibility. Used for real-time analysis and response, PacketSled’s platform leverages continuous stream monitoring and retrospection to provide network forensics and security analytics. The company has been named an innovator in leading publications and by security analysts, including SC Magazine, earning a perfect score in the online fraud group test. The company is headquartered in San Diego, with offices in Seattle, WA and Santa Barbara, CA. For continuous product updates and industry news, please visit us at www.packetsled.com or follow us @packetsled.
About the role
We are seeking a PR & Communications Specialist to join our acquisition team.
PacketSled builds amazing products, and in this role, you’ll have an excellent opportunity to connect with the most influential journalists and writers with stories about our mission and products. Our team needs a strong point of contact to qualify press contacts who write about our industry, help them create compelling stories, provide primary research data and/or interviews, and drive those stories to publication.
You’ll be moving at lightning speed with members of all teams to display the company’s continuing innovative product developments, and determine PacketSled’s overall narrative in the marketplace. You’ll also work with Marketing and others to craft, pitch, and distribute press releases and thought leadership columns.
In time, you’ll help lead a sustainable, strategic PR organization based on your existing relationships with journalists and press outlets.
Skills for Success
This role calls for a high level of persistence, attention to detail, and self-motivated project management. Selling compelling stories to journalists requires proactive communication that cuts through the clutter, like cold-calling and following up by phone. It is a combination of art and science that requires a methodical and proactive approach.
When applying, you’ll want to speak to these skills and abilities:
- The ability to deliver crisp, irresistible subject lines accompanied by pitches that are persuasive and useful
- Strong sales mindset with a laser focus on finding opportunities to deliver value to members of the press
- Advanced journalistic writing skills and a fearless approach to finding useful information that helps craft relevant, engaging pitches
- Excellent knowledge of modern PR techniques
- A demonstrated track record of proactive and self-starting achievement
How to Apply (Responses to 1-3 required)
Tell us why you want to work for PacketSledShare up to 3 examples of your very best pieces of workInclude a link to your LinkedIn profileWhen you’d be able to startDesired compensation
Please send your responses and a copy of your resume to firstname.lastname@example.org
If you’ve completed all the steps above and your application is a match, we’ll reach out to you and schedule a call or video chat. The rest of the interview process will continue from there.
Thanks for applying, and we look forward to working with you!